An estimated 46,000 people logged on to follow the activity of a NEAS ambulance crew on a typical day in December. Tweets were generated live from the Hawkey's Lane ambulance by the NEAS comms team, as the crew worked through their shift. The NHS's national day of tweeting was used to raise awareness of the pressures staff face during winter months - and promote the NHS "Choose Well" campaign. Choose Well encourages the public to seek help from GPs, pharmacists etc. before calling ...
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